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Fueling global growth through localization strategy

  BUSINESS TIPS |  Abbas Rouse | Going global has been every business owner’s dream since business conception. It has not only been a strategy to bring in more profits, but also an effort to serve an escalating decentralized customer base in different parts of the world. However, being successful …

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How businesses can survive Post-COVID

How to win back lost customers and drive new loyalty COMMENT | Nellie Mwandha |  At the start of this year, while the coronavirus was ravaging the foundations and systems of the world, there’s no part of our core as the human race that was not tested and suffocated in the …

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