The Independent Uganda: You get the Truth we Pay the Price
Kampala, Uganda | THE INDEPENDENT | Premium beverage brands are increasingly shifting from traditional marketing to curated, invitation-only experiences as they seek to strengthen relationships with Uganda’s growing class of high-net-worth consumers. The latest example played out over the weekend when Johnnie Walker Blue Label hosted an exclusive whisky experience …
Read More »Premium brands turn to exclusive experiences to court Uganda’s business elite
